The Anambra State Government has introduced new permit charges for political parties and candidates seeking to conduct outdoor campaigns and deploy promotional materials ahead of the 2027 general elections.
Under the guidelines released by the Anambra State Signage and Advertisement Agency, presidential candidates will pay N50 million for campaign permits, while senatorial candidates are expected to pay N20 million.
The agency disclosed the new fees on Friday during a press briefing held at its headquarters in Awka.
Speaking during the briefing, the Assistant General Manager of ANSAA, Chika Ngobili, said the exercise was aimed at sensitising political parties, candidates and stakeholders on the regulations guiding outdoor political campaigns in the state.
According to the agency, candidates contesting for seats in the House of Representatives will pay N5 million, while those seeking election into the Anambra State House of Assembly will pay N1.5 million.
The agency also fixed N2.5 million for local government chairmanship candidates and N100,000 for councillorship aspirants.
Ngobili explained that the permits would cover the deployment of campaign materials and activities such as posters, banners, branded vehicles, public address systems, fliers, campaign booths, rallies, T-shirts, caps and other forms of outdoor promotions within approved locations across the state.
He stated that the guidelines were issued in line with the state’s regulatory framework on political advertising and ahead of the lifting of restrictions on campaigns by the Independent National Electoral Commission.
“The agency is formally informing political parties, candidates, advertising practitioners, media organisations and the general public about the Out-of-Home Promotions and Visual Campaign Guidelines for the 2027 general elections in Anambra State,” he said.
Ngobili noted that ANSAA was empowered by law to regulate signage and advertising activities, protect public infrastructure, maintain environmental aesthetics and generate revenue for the state government.
He said the permit regime was designed to ensure orderliness, prevent visual pollution, promote fairness among political actors and coordinate campaign activities across the state.
The agency further stated that all outdoor campaign materials must first be vetted and approved by the Advertising Regulatory Council of Nigeria before deployment.
It also warned political parties and their supporters against destroying or defacing opponents’ campaign materials.
“We hereby notify all political parties and candidates participating in the 2027 general elections in Anambra State of the mandatory requirement to obtain campaign permits from ANSAA before commencing outdoor promotional activities,” Ngobili said.
He cautioned against indiscriminate poster pasting on public infrastructure including bridges, flyovers, drainage channels, schools, hospitals, utility installations and road signs, warning that violators would face sanctions.
According to him, enforcement teams would monitor compliance throughout the campaign period.
Ngobili, however, urged political stakeholders to embrace peaceful conduct during the electioneering process, stressing that politics should not be treated as a “do-or-die affair.”
He also appealed to journalists and media practitioners to support efforts aimed at ensuring peaceful and orderly campaigns in the state.
The Independent National Electoral Commission is expected to release the official timetable and guidelines for the 2027 general elections in due course.
